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A Client
A Client is the most important person ever
in this office, either in person or otherwise.
A Client is not dependent on us, we are
dependent on him/her.
A Client is not an interruption of our work;
he/she is the purpose of it. We are not doing him/her
a favor by serving him/her. He/She is doing us a favor
by giving us an oppurtunity to do so.
A Client is not an outsider to our business;
he/she is part of it.
A Client is not a cold statistic - a name or a
filing card or a ledger sheet. He/She is a flesh and
blood human being with biases, prejudices,
feelings and emotions.
A Client is not someone to argue with.
Nobody ever won an argument with a client.
A Client is someone who brings us his/her wants.
It's our job to fill them.
Profitablity - to him/her and ourselves.
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